Within the training program implemented by the Institute for Entrepreneurship and Economic Development within the project ‘Development of cultural and creative industries as part of a sustainable economic sector in Montenegro’ on November 12 and 13, a two-day training on ‘Digital marketing and promotion on social networks’, led by Stefan Aleksic, marketing manager of Amplitudo. At the interactive training, cultural and creative creators had the opportunity to learn about the relationship between marketing and the economy, how digital marketing affected the brand and consumers, brand promotion on social networks, creating a strategy for appearing on social networks and how to connect all segments of digital marketing for promotion and brand recognition.
You can download the training presentation here: Prezentacija_Digitalni marketing i promocija na društvenim mrežama
